customer loyalty

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Customer Loyalty for Today’s Heavy Equipment Dealers

Your father was a heavy equipment dealer and you followed in his footsteps to continue the family business. For over thirty years, your family has served fleet managers and independent customers earning a reputation for quality, responsive service. It’s this integrity that has created longstanding relationships and helped to expand your region. In the past, your customers would sooner go out of business themselves before they would… View More

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Three C’s to Hiring Customer-Focused Field Engineers

“We believe that customer service shouldn’t be just a department; it should be the entire company.” - Tony Hsieh, Founder and CEO of Zappos.com As an extension of your company, field engineers are more than just a problem solvers; they’re also the customer service department in action. Timeliness is essential to both your customers and your bottom line. Though technology is helping to… View More