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FieldAware's Releases Study: Benchmarking the New Normal From Year Zero

FieldAware announces the release of, "Benchmarking the New Normal From Year Zero", a state-of-the-industry end-user survey report that sheds light on how COVID-19 has forced field service providers to focus on growth versus survival in the industry.

PLANO, TEXAS – October 19, 2020 — FieldAware, the leader in made-for-mobile, cloud-based field service hub solutions, today announced the release of, "Benchmarking the New Normal From Year Zero". This state-of-the-industry end-user survey report examines insights from over 200 service organizations. The new findings shed light on how the COVID-19 pandemic is forcing field service providers to focus on growing their business instead of merely surviving.

Published in partnership with Field Service News, the only business journal globally dedicated to the field service industry, the 21-page report shows that over the next 12–18 months, almost three-quarters (73 percent) of field service providers are focusing on business growth. Yet, 78 percent of respondents are under pressure to reduce service costs or improve service levels due to the pandemic's impact on their customers.

In fact, today, due to investments field service companies have made into their business's technology, the majority (73 percent) can access asset data remotely, and (66 percent) can now offer some form of advanced, preemptive outcome-based service offerings.

"Our industry is led by passionate and creative professionals who work in partnership with their customers to use innovation and technology to address their evolving needs," said Steve Mason, COO of FieldAware. "It is now clear the most singular effect the pandemic has had on our industry has been to accelerate widespread creative service thinking and facilitate the rapid adoption of innovative technologies to resolve what would otherwise be insurmountable challenges."

"We are truly on the cusp of a new era of field service as our industry has been accelerating the development of new innovative offerings built upon cloud services, advanced analytics, and mobile applications," he added. "What COVID-19 did was put a strong catalyst in place to focus our efforts on rapid adoption."

The report is the first of two based on comprehensive quantitative primary research derived from over 200 field service management professionals. It examines the financial impact of the lockdown, the changing dynamics of customer relations in a post-pandemic world, the continued focus on customer excellence, the shift to outcome-based services, the emergence of hybrid remote/on-site service delivery models, the introduction of a new era of connected field service, and more.

The study did find many field service providers (57 percent) have faced challenges and experienced issues with customers being unable to pay because of restricted cash flow and continued cost reduction pressures. Nonetheless, it also revealed that field service providers continue to work in partnership (78 percent) with their customers. This finding is fundamental to the formulation of new innovative service offerings and their successful adoption by customers, which is a sign of optimism that the post-pandemic recovery period will go well.

"For months, our industry has wondered what the future will look like, and now we know -- a move to preemptive outcome-based service offerings, hybrid remote/on-site services, and a renewed focus on empowering field resources to quickly resolve issues and mitigate service disruptions," said Mason. "The good news is that field service providers can leverage best-of-breed innovation from multiple sources within the FieldAware service hub to meet market demands, placing them in a strong position for growth over the next 12-18 months of recovery."


About FieldAware:

FieldAware is a cutting-edge, cloud-based, mobile field service management hub, empowering companies to transform their field service with automated processes and streamlined operations. FieldAware is advancing field service with comprehensive solutions including optimized scheduling, dynamic and intelligent forms capture, robust reporting and analytics, AR, and IoT. FieldAware’s flexible platform streamlines technician enablement and digitizes business processes while automating the collection and dissemination of field and back-office information. Combining our award-winning, easy to use/easy to adopt software with the industry’s best implementation and support services, FieldAware provides rapid ROI, accelerating improvements in productivity, safety, compliance, customer satisfaction, and revenue growth. Visit


Media contact:
Marc Tatarsky